- Diploma of Marketing and Communications at ihBC is an approved course for VET Student Loans.
Course Overview
Marketing and Communications play an essential role in the growth of any business!
Step up to an exciting and dynamic career in Marketing and Communications. Provide leadership and strategic direction in an organisation’s marketing and communications activities. With sophisticated data capture, analytics and reporting, today’s marketers are able to learn more about their audience than ever before and target them with relevant, personalised content.
This qualification applies to individuals with a sound theoretical knowledge base in marketing and communication and who demonstrate managerial skills to ensure that functions are effectively conducted in an organisation or business area.
Job Outcomes
Potential career outcomes could include:
- Sales and Marketing Manager
- Marketing Coordinator
- Marketing Team Leader
- Communications Manager
- Media Sales Manager
Recognition
Study Method
- In-classIn class delivery - predominately face to face course content conducted at a specific location
- OnlineOnline delivery - online course content with the exception of assessments and work placement
- BlendedBlended delivery - both online course content and partial face to face requirements
- VirtualVirtual Delivery - Live and interactive classroom-style learning conducted completely online
Locations
- New South Wales
- Byron Bay
- Sydney
- Queensland
- Gold Coast
- Victoria
- Melbourne
Duration and Study Load
- Six terms — each term includes six weeks of study plus two weeks of holidays.
Delivery
- Study the Diploma of Marketing and Communication full time at Business College at IH, either at one of our campuses around Australia, including centrally located in Sydney CBD, or online.
- Our online study mode is taught through live lessons with your trainer over video call.
Entry Requirements
Domestic Students must:
1. Be a minimum of 18 years of age
2. Minimum of Year 12 (Higher School Certificate) or equivalent; and
3. Hold BSB42415 Certificate IV in Marketing and Communications, or
Hold the following units (or equivalent competencies):
- BSBCMM411 Make presentations
- BSBCRT412 Articulate, present and debate ideas
- BSBMKG433 Undertake marketing activities
- BSBMKG435 Analyse consumer behaviour
- BSBMKG439 Develop and apply knowledge of the communications industry; and
- BSBWRT411 Write complex documents; or
- Have two years of equivalent full-time relevant work experience
4. Access to a laptop or tablet for home and classroom use
VSL Students
1. Be a minimum of 18 years of age
2. Minimum of Year 12 (Higher School Certificate) or equivalent
3. Hold BSB40820 Certificate IV in Marketing and Communications; or
4. Access to a laptop or tablet for home and classroom use
International Students must:
1. Be a minimum of 18 years of age
2. Minimum of Year 12 (Higher School Certificate) or equivalent; and
3. Hold BSB42415 Diploma of Marketing and Communications, or
Hold the following units (or equivalent competencies):
- BSBCMM411 Make presentations
- BSBCRT412 Articulate, present and debate ideas
- BSBMKG433 Undertake marketing activities
- BSBMKG435 Analyse consumer behaviour
- BSBMKG439 Develop and apply knowledge of the communications industry; and
- BSBWRT411 Write complex documents; or
- Have two years of equivalent full-time relevant work experience
4. Have an IELTS or equal score of 5.5 with no less than 5.0 in any band and
5. Access to a laptop or tablet for home and classroom use
Note: Equivalent Year 12 for International Students is educational equivalent in home country or International Baccalaureate.
Pathways
- Advanced Diploma of Marketing and Communication (BSB60520)
Subjects
About Business College at ih
Business College at ih (IH Sydney Training Services) commenced in 1988, offering high-quality English language courses.
In 2016, we shifted our attention to the VET sector, which saw us open our new division in 2017, which saw us commence delivery of Certificate III/ Diploma and Advanced Diploma courses in Business, Leadership and Management, Project Management, Marketing and Communications and Social Media Marketing alongside our World-renowned English language courses.
Over the next few years, we have expanded our operations to a second Sydney Campus at Bondi and additional campuses in Darwin, Melbourne, Gold Coast and Byron Bay.
We have planned our training and assessment services to deliver Vocational and Education Training VET courses to prepare future professionals for a fast-moving world. We are committed to providing quality training and internationally recognised qualifications, which gives our graduates a true advantage when seeking employment opportunities worldwide.
Business College at ih is a Registered Training Organisation (RTO #91109)
