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Diploma of Social Media Marketing 10904NAT

Study Method
Online
Provider
Monarch Institute
Recognition
Nationally Recognised Training
Start Date
Enrol anytime
  • Government funding is available for eligible candidates in Victoria only.

Course Overview

Monarch’s Diploma of Social Media Marketing (10904NAT) is packed with real opportunities to practice as you learn. You’ll get to develop your own social media marketing strategy, launch the strategy on your chosen social networks and measure performance. It’s perfect if you’re already working in a digital marketing role but it’s great if you’re looking to start a career in social media management.

The Diploma can help you add strings to your bow that’ll help you stand out as a general marketing professional. As businesses are establishing a social media presence for the first time, now is a great time to enter the industry or get more involved. But social media management isn’t something you can just pick up. It’s incredibly data-driven, creative and disciplined.

You’ll love how easy it is to fit your study around your current work. And your social media skills are transferrable to a whole bunch of different jobs across marketing, small business management and more. All this, with awesome in-depth feedback from expert trainers.

Job Outcomes

Potential career outcomes could include:

  • Head of digital marketing
  • Head of social media
  • Social media manager
  • Social media consultant
  • Social media strategist
  • Social media coordinator
  • Social media community manager
  • Digital marketing strategist
  • Digital marketing manager
  • Content marketing manager
  • Content strategist
Want to see more job outcomes and how your future could change?
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Recognition

Nationally Recognised Training
This is a nationally approved vocational course that is recognised throughout Australia

Study Method

  • Online
    Online delivery - online course content with the exception of assessments and work placement
  • Blended
    Blended delivery - both online course content and partial face to face requirements
  • In-class
    In class delivery - predominately face to face course content conducted at a specific location
  • Virtual
    Virtual Delivery - Live and interactive classroom-style learning conducted completely online

Duration and Study Load

12 months self-paced.

Delivery

This course is delivered completely online. It’s been developed to give you absolute flexibility – you can study anywhere and anytime it suits you. You’ll have the full support of your trainer who has loads of industry experience and is up with what’s going on in the land of social media.

Entry Requirements

  • 16 years and above to enrol
  • Once we receive your enrolment, one of our friendly course consultants will call you to undertake a pre-training review to ensure the training is right for you
  • For students without an equal or higher level qualification, there is a short language, literacy and numeracy quiz you can complete online
Find out more about the entry requirements for this course
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Course Features

  • Easy-to-follow course materials
  • Videos and webinars
  • Heaps of support from your course trainers (phone, email and Zoom)
  • A dedicated admin team on hand to guide you
  • Student Facebook group

Recognition of Prior Learning

We may be able to take into account relevant knowledge and skills you’ve gained through previous formal or informal training, education and employment.

Assessment

  • Projects
  • Written reports
  • Demonstrations/presentations
  • Multiple-choice questions
  • Case studies

Subjects

Core Units
Module 1Introduction to Social Media and Content Marketing – The foundation of your social media marketing strategy
  • NAT10904001 – Plan, implement and manage content marketing
  • SIRXMKT006 – Develop a social media strategy
Module 2Social Media Campaigns – organic and paid advertising platforms
  • NAT10904002 – Plan, conduct and optimise organic social media marketing
  • NAT10904003 – Plan, manage and optimise paid social media advertising campaigns
Module 3Personal Branding & Social Media Conversion – Drive social media conversion from both your business and personal brand
  • NAT10904004 – Establish, build and leverage a personal brand on social media
  • NAT10904005 – Plan, implement and manage social media conversion strategies
Module 4Project Planning & Bringing it All Together – Managing your marketing plan and persuasive writing
  • BSBPMG430 – Undertake project work
  • BSBMKG555- Write persuasive copy
  • BSBMKG552 – Design and develop marketing communication plans
Want more information about the subjects for this course?
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Payment Options

There are two methods of payment:

  • Upfront Payment
  • Payment Plans

Note: If you live in Victoria, Monarch has government-funded places. To see if you are eligible for a government-funded place, get in touch with one of our friendly course consultants by filling out an enquiry form.

Find out more about the payment options for this course
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About Monarch Institute

Monarch Institute is one of Australia’s largest family-owned professional services training organisations. We believe education should be an experience, not a transaction.

Our award-winning, innovative approach to course content and design means that you get relevant, accredited courses with loads of support from experienced trainers who give you the time to ensure you’ve got the skills that the industry needs. Study online today with Monarch and change the way you think about studying.

Monarch Institute Pty Ltd is a Registered Training Organisation (RTO code: 22530)