What Does a Web Designer Do?
What is Web Designing?
Web design is the art of making a website awesome in every way possible, from crafting it to look attractive and be engaging to ensuring that it is easy for site visitors to find what they are looking for. Everything from the website’s layout, fonts and colours to its buttons and icons are the responsibility of the web designer; therefore, to thrive in this role you need to be part artist, part computer wizard, and part customer service specialist.
To thrive in a career in web design the following skills and traits are a must;
- Creative thinking
- A knack for colour, composition, and layout
- Be up to date on the latest design and technology trends
- Respond well to criticism
- Have a working knowledge of web development languages
- Ability to stay calm under pressure
“The average day of a web designer can include anything from meeting with clients to discussing design briefs with developers through to manipulating typography, graphics, and photography”
What Qualifications Do I Need?
While you can teach yourself some of the basics of web design and sharpen your skills by designing sites for friends and family, to get very far in this industry the right training is essential, particularly if you plan on working for large and/or influential entities.
Building up your creative skills will certainly help, with programs such a Bachelor of Graphic Design or a Diploma of Interactive Digital Media both fantastic options. Qualifications that focus on programming will make you an invaluable member of any team and if you want to cover all of your most important bases at once, consider taking a dedicated Web Design course.
Getting acquainted with some of the industry’s major professional bodies is also well worthwhile, as they can be a fantastic source of information and support as well as provide vital networking opportunities. Two of the most influential organisations for web designers in Australia are The Australian Graphic Design Association (AGDA) and The Design Institute of Australia (DSA).
Where Will my Career Take me?
Anyone interested in having a high quality, user-friendly website needs a talented web designer; therefore, qualified graduates can end up working literally anywhere that has internet access. In Australia, web designers work throughout the public and private sectors for everyone from small, medium and large businesses to banks and government departments. A growing number of web designers are also now choosing to ply their trade on a freelance basis.
There are currently over 50,000 web designers working in Australia, the vast majority of who work in NSW (39.9%), and strong growth is expected throughout the industry over the coming years. This can certainly be a rather lucrative industry as well, as the average salary for Aussie web designers now sits at around $55,000 P/A, with freelance web designer rates climbing upwards of $50/hr.
The following are a few of the many roles that a career in web design could lead to;
- Web Designer
- Commercial Artist
- Creative Director
- Web Developer
- User Experience Designer
Think you’ve got what it takes for a career in web design? If so, tilt the playing field to your advantage by taking a course or two. You will find everything from digital media courses to programming certifications offered right throughout Australia, many of which can be studied online.