If you find yourself constantly checking Facebook, Instagram or Twitter – A Social Media Marketing Course may be just what you’re looking for. You’ll learn everything you need, so you can have a successful career in a growing and ever-changing industry. Almost every business today has a Social Media strategy to some extent. This means they’ll be looking to hire graduates with these qualifications to grow their online presence and create some buzz around their brand. Think you’ve got what it takes? Find a course today!
Courses found:
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Dual Diploma of Social Media Marketing + Certificate IV in Entrepreneurship and New Business 10904NAT, BSB40320
CAL’s Dual Diploma of Social Media Marketing + Certificate IV in Entrepreneurship and New Business is perfect for those wanting to gain essential social media skills to boost brand awareness and business growth. With a strategic combination of essentia...
Study Method Online
Location Anywhere
Job Outcomes Social Media Manager +2
Dual Diploma of Social Media Marketing + Certificate IV in Marketing and Communication 10904NAT, BSB40820
CAL’s Dual Diploma of Social Media Marketing + Certificate IV in Marketing and Communication is perfect for those looking to kickstart their career in digital marketing with essential social media and fundamental marketing skills. You’ll develop social...
Study Method Online
Location Anywhere
Job Outcomes Digital Marketing Coordinato... +2
Double Diploma of Social Media Marketing + Marketing and Communication 10904NAT, BSB50620
CAL’s Double Diploma of Social Media Marketing + Marketing and Communication is perfect for those looking to equip themselves with both essential social media and marketing skills. You’ll develop high-level management skills to create marketing plans a...
Study Method Online
Location Anywhere
Job Outcomes Social Media Manager +2
Certificate IV in Marketing and Communication BSB40820
Kickstart your career in marketing with the Certificate IV in Marketing and Communications. Upskill to become a confident Marketing Coordinator for your business and create limitless opportunities in your career in marketing with key transferable skill...
Study Method Online
Location Anywhere
Job Outcomes Marketing Coordinator +2
Online Social Media Marketing courses also available
Social Media Marketing Courses
Are you interested in how social media works? Ever wondered how social media can be used as an online marketing tool? If so, a social media marketing course should be your first point of call.
Whether you’re a small business owner looking to get more exposure, or you’re already a marketing professional looking to break into this exciting landscape, social media marketing is one of the most powerful tools you can harness in the modern consumer world.
The importance of social media marketing
Digital marketing is quickly surpassing traditional forms of advertising in both relevance and importance in almost every industry across Australia. As smart phones become more and more important, employees now expect their marketers to understand social media platforms and how they can be incorporated into their organisation’s overall marketing strategy.
Digital marketing plans are now often made up of a mixture of digital marketing campaigns and social media advertising focused towards a target audience. For these campaigns to be successful, marketers need to have a thorough understanding of content creation, trends and which Australian influencers keep up with both, across numerous social media channels.
Social media marketing career outcomes
Completing a social media marketing course can help you move into numerous marketing roles across most industries, both as an in-house employee or contracted freelancer. Some common roles include:
- Social media manager
- Digital marketing manager
- Content manager
- Content marketing manager
- Social media consultant
- Social media strategist
- Content marketing strategist
- Digital marketing assistant
Marketing and advertising professionals – job outlook
- The broader Australian marketing industry is expected to grow quickly in the next few years. Employment opportunities are expected to grow by almost 22% by 2024.
- Australia‘s social media advertising market is currently estimated to be the 5th largest in the world, according to the Statista 2021 market report.
- Australia‘s social media advertising market is expected to be worth $3701.6 million AUD by 2024.
- Most marketers choose to work full-time with the average working week being 44 hours.
- On average, an experienced, full-time employee in marketing or advertising earns approximately $90,300.
Types of social media marketing courses
Diplomas
Diplomas of social media or digital marketing are comprehensive but specialised qualifications that ensure you’ll be job ready for any social media marketing specific role. This qualification can be completed both as specialised further study or on its own, depending on your career goals.
Diplomas are anywhere between one-two years in length, however both part time and full time study loads are possible. You will develop a diverse skill set in the digital landscape, one of the most important being how to drive audience reach and optimise engagement for real world results.
Some digital marketing courses will also touch on email marketing and SEO (search engine optimisation), to help supplement social media efforts.
Bachelor degrees
A Bachelor of Digital Media is typically 2-3 years of full time study and encompasses the digital media landscape as a whole. These qualifications now hone in on the importance of social media marketing, ensuring graduates are well-versed in all things Snapchat, LinkedIn, Facebook, Instagram, TikTok and more.
Social media marketing courses online
If you’re pressed for time and won’t be able to attend a campus multiple times a week, an online course may be perfect for you. Most online courses allow you to study when and where you like, without the pressure of deadlines!
If you’re a whiz on the internet and are genuinely interested in all things influencers, trends, content creation, and brand building enrol in a social media course today to kickstart your exciting new career!
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